Core Tip: Mobile payment is a hot topic at the moment, and it is being watched by more and more Internet amnesties and enterprises. However, mobile payment has been developed to this day and is still in the inquiry stage. Whether it is Alipay, or WeChat payment, or the Yibao payment of the main purchase, they are advancing in the process of exploration. So, where is the way out for mobile payments?
Last week, I was fortunate enough to participate in a salon event on mobile payments. In Zhongguancun, a street was founded, and everyone was talking about the Internet and entrepreneurship. Mobile payment is a hot topic at the moment, and it is being watched by more and more Internet amnesties and enterprises. However, mobile payment has been developed to this day and is still in the inquiry stage. Whether it is Alipay, or WeChat payment, or the Yibao payment of the main purchase, they are advancing in the process of exploration. So, where is the way out for mobile payments?
Since 2013, mobile payment services have grown rapidly. According to the data of the central bank's "Overview of the operation of the payment system in 2013", the number of China Mobile payments in 2013 was 1.674 billion, an increase of 212.86% over the same period of last year; the market size reached 964 million yuan, an increase of 317.56%. The cake is big, and there are more and more people who want to eat. The author below will analyze the current mainstream mobile payment products and forms in China.
Pay with Ali-Pay
As a third-party payment platform, Alipay has an important responsibility in the Ali system. It is no exaggeration to say that Alipay has witnessed the development history of Internet e-commerce and online shopping in China. As of the end of 2013, the number of users of Alipay real-name certification exceeded 300 million. In 2013, the peak number of Alipay transactions per day reached 188 million. Among them, the peak number of mobile payment single-day transactions reached 45.18 million, and the peak value of mobile payment single-day transactions reached 11.3 billion yuan. In 2013, Alipay mobile phone payment completed more than 2.78 billion, and the amount exceeded 900 billion yuan. Because of the e-commerce characteristics of Alibaba Group, Alipay is often paid in the form of payment, and is also the basic form of supporting the Ali system.
At present, Alipay's mobile payment has appeared in many application scenarios. For example, the introduction of NFC payment, users can recharge the Beijing bus card card. In the remote online payment scheme, “near-field handshake, remote payment†began to play a role. Among them, in a movie, the male protagonist holds a mobile phone, and the picture of face-to-face payment with Alipay is impressive. Because of the characteristics of Ali e-commerce, Alipay can play more value and role in small and medium-sized micro finance.
WeChat payment
WeChat payment is more like the affiliate function of instant messaging products WeChat, and WeChat payment is indeed familiar to users with the popularity of WeChat. WeChat has previously pushed a variety of functions to promote mobile payments, including mobile phone recharge, wealth management, purchase lottery, taxi, online shopping and so on. But what really makes everyone know that WeChat pays or falls in love with it is in the Spring Festival of 2014, when all kinds of red envelopes are flying. Indeed, the WeChat red envelope once made Ma Yun unable to sleep, WeChat paid to use the strong social relationship between WeChat acquaintances, completed a "perfect blow" to Alipay.
It is not difficult to see from the functions launched by WeChat Pay, the future WeChat payment will focus on O2O. It has become a common practice for many young people to complete the payment of taxi fares through WeChat payment; Jingdong and WeChat payment have also reached a strategic cooperation. In the future, it is very simple to purchase Jingdong products through WeChat; movie tickets, airline tickets and other tickets are added. Once again, Tencent’s strategic direction of using WeChat to pay for O2O is confirmed. In the future, WeChat payment may become the most commonly used feature in some specific scenarios. Of course, this also depends on whether Alipay will take corresponding countermeasures to block WeChat payment.
Epro payment
In addition to Alipay and WeChat payment, the current domestic market has also emerged as a payment method with the main selling point as the main selling point. This payment method is simply that the user initiates a "buy", and when a user is equally interested in a certain product, he can join. Once everyone agrees, you can go to the merchant to redeem the product at a discounted price. Buying looks a bit like group buying, and relies on meeting the number of people to achieve the purpose of discounting. However, according to Shi Chuan, the strategic director of Epro's payment strategy, unlike group buying, co-buying does not reduce quality, and does not sell at low prices.
I believe that many people have eaten the pain of group purchases being treated differently. If the purchase can effectively avoid this problem, it will become a new army of differentiated products in mobile payment, which will help the merchants and users to achieve O2O interaction. Important role. However, in the live experience, the drawbacks of the merger are also revealed.
First, when several people buy a flat, they still need to provide the goods in the form of paper coupons before they can receive the goods. For the mobile Internet developed today, adopting an integrated internal system is believed to solve this problem.
Second, because it is network-based communication, latency issues are still inevitable. At the experience site, paper coupons for 3-5 users, including the author, could not be printed. This invisibly increased the waiting time in the queue, which also increased the service time and cost.
Third, if the merger is the primary goal, then the interaction becomes the follow-up goal, but if there is no strong platform to rely on, it is difficult for users to complete the interaction on an APP product. Among them, we must also guard against factors such as deception and insecurity caused by strange relationships.
At present, the way out for mobile payment is more inclined to integrate with O2O. The domestic mobile payment market is still dominated by giants like Alipay and WeChat. The use of Hebu as a breakthrough in E-Pay seems to make people see the dawn of mobile payments. If you can solve the above problems, I believe that mobile payment will have more exciting future in the practice of O2O!
Last week, I was fortunate enough to participate in a salon event on mobile payments. In Zhongguancun, a street was founded, and everyone was talking about the Internet and entrepreneurship. Mobile payment is a hot topic at the moment, and it is being watched by more and more Internet amnesties and enterprises. However, mobile payment has been developed to this day and is still in the inquiry stage. Whether it is Alipay, or WeChat payment, or the Yibao payment of the main purchase, they are advancing in the process of exploration. So, where is the way out for mobile payments?
Since 2013, mobile payment services have grown rapidly. According to the data of the central bank's "Overview of the operation of the payment system in 2013", the number of China Mobile payments in 2013 was 1.674 billion, an increase of 212.86% over the same period of last year; the market size reached 964 million yuan, an increase of 317.56%. The cake is big, and there are more and more people who want to eat. The author below will analyze the current mainstream mobile payment products and forms in China.
Pay with Ali-Pay
As a third-party payment platform, Alipay has an important responsibility in the Ali system. It is no exaggeration to say that Alipay has witnessed the development history of Internet e-commerce and online shopping in China. As of the end of 2013, the number of users of Alipay real-name certification exceeded 300 million. In 2013, the peak number of Alipay transactions per day reached 188 million. Among them, the peak number of mobile payment single-day transactions reached 45.18 million, and the peak value of mobile payment single-day transactions reached 11.3 billion yuan. In 2013, Alipay mobile phone payment completed more than 2.78 billion, and the amount exceeded 900 billion yuan. Because of the e-commerce characteristics of Alibaba Group, Alipay is often paid in the form of payment, and is also the basic form of supporting the Ali system.
At present, Alipay's mobile payment has appeared in many application scenarios. For example, the introduction of NFC payment, users can recharge the Beijing bus card card. In the remote online payment scheme, “near-field handshake, remote payment†began to play a role. Among them, in a movie, the male protagonist holds a mobile phone, and the picture of face-to-face payment with Alipay is impressive. Because of the characteristics of Ali e-commerce, Alipay can play more value and role in small and medium-sized micro finance.
WeChat payment
WeChat payment is more like the affiliate function of instant messaging products WeChat, and WeChat payment is indeed familiar to users with the popularity of WeChat. WeChat has previously pushed a variety of functions to promote mobile payments, including mobile phone recharge, wealth management, purchase lottery, taxi, online shopping and so on. But what really makes everyone know that WeChat pays or falls in love with it is in the Spring Festival of 2014, when all kinds of red envelopes are flying. Indeed, the WeChat red envelope once made Ma Yun unable to sleep, WeChat paid to use the strong social relationship between WeChat acquaintances, completed a "perfect blow" to Alipay.
It is not difficult to see from the functions launched by WeChat Pay, the future WeChat payment will focus on O2O. It has become a common practice for many young people to complete the payment of taxi fares through WeChat payment; Jingdong and WeChat payment have also reached a strategic cooperation. In the future, it is very simple to purchase Jingdong products through WeChat; movie tickets, airline tickets and other tickets are added. Once again, Tencent’s strategic direction of using WeChat to pay for O2O is confirmed. In the future, WeChat payment may become the most commonly used feature in some specific scenarios. Of course, this also depends on whether Alipay will take corresponding countermeasures to block WeChat payment.
Epro payment
In addition to Alipay and WeChat payment, the current domestic market has also emerged as a payment method with the main selling point as the main selling point. This payment method is simply that the user initiates a "buy", and when a user is equally interested in a certain product, he can join. Once everyone agrees, you can go to the merchant to redeem the product at a discounted price. Buying looks a bit like group buying, and relies on meeting the number of people to achieve the purpose of discounting. However, according to Shi Chuan, the strategic director of Epro's payment strategy, unlike group buying, co-buying does not reduce quality, and does not sell at low prices.
I believe that many people have eaten the pain of group purchases being treated differently. If the purchase can effectively avoid this problem, it will become a new army of differentiated products in mobile payment, which will help the merchants and users to achieve O2O interaction. Important role. However, in the live experience, the drawbacks of the merger are also revealed.
First, when several people buy a flat, they still need to provide the goods in the form of paper coupons before they can receive the goods. For the mobile Internet developed today, adopting an integrated internal system is believed to solve this problem.
Second, because it is network-based communication, latency issues are still inevitable. At the experience site, paper coupons for 3-5 users, including the author, could not be printed. This invisibly increased the waiting time in the queue, which also increased the service time and cost.
Third, if the merger is the primary goal, then the interaction becomes the follow-up goal, but if there is no strong platform to rely on, it is difficult for users to complete the interaction on an APP product. Among them, we must also guard against factors such as deception and insecurity caused by strange relationships.
At present, the way out for mobile payment is more inclined to integrate with O2O. The domestic mobile payment market is still dominated by giants like Alipay and WeChat. The use of Hebu as a breakthrough in E-Pay seems to make people see the dawn of mobile payments. If you can solve the above problems, I believe that mobile payment will have more exciting future in the practice of O2O!
Pet Life Jacket
SUPERIOR BUOYANCY & SECURITY: High-density foam padding provides great buoyancy in water without restricting your dog's movement; neoprene belly band supports their chest and belly. Strong, firmly stitched handle on top for quick and easy grabbing when faced with emergency. Durable metal D-ring on back for leash attachment gives better control for your pet.
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STAY VISIBLE AND SAFE: Designed with bright colors and reflective trims to provide better visibility while swimming, easy to spot your pal in the water or at beach, pool, boating, surfing, rafting, kayaking.
We are a Chinese pet products manufacturer, our company produces and sells various cat accessories and dog accessories, including Pet Toys , Pet Apparel And Accessories, Pet Collar And Leashes , Pet Beds And Accessories, Pet Cleaning And Grooming Products, Pet Bowls And Feeders , Pet Houses , and Pet Carriers And Travel Products, which are accepted OEM&ODM. Please don`t hesitate to contact me if you need anything.
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Jilin LOYO Pet Products Co.,Ltd. , https://www.jilinloyopets.com