Redwood furniture industry chaos: business confused confused consumers really confused

The chaos of the mahogany furniture industry: the merchants are confused and the consumers are really confused ">

Mr. Yang, a citizen of Beijing, recently planned to add a ring chair of mahogany, but he became more and more confused after switching to a number of stores. “The variety of mahogany furniture is very different, and the prices of different ring chairs are different by dozens of times. If the specific materials of the mahogany are not clearly identified, non-professional customers simply cannot figure out!”

The reporter's investigation found that Mr. Yang's confusion stems from a common problem faced by the mahogany furniture market - although the "new national standard" of mahogany furniture requires merchants to produce "product quality express card", but the implementation is weak, the sales of mahogany furniture is allowed to be "full mouth" "Running the train", consumers can only "crash luck."

Redwood "learning" big business "catty" more

Zhang Zhengji, who has been in the mahogany industry for more than 20 years, told reporters that the “learning” in mahogany is very big. For example, red rosewood has Sian rosewood, Dwarf Dalbergia, A. sinensis, F. chinensis, and Bari. There are several tree species such as Dalbergia, and the quality and price of different origins vary greatly. "For ordinary consumers, it is very difficult to figure out these and buy mahogany furniture. If you are not careful, you will be deceived by the business."

Jiang Xiaomei, a researcher at the Chinese Academy of Forestry, admits that good redwood raw materials have to grow for hundreds of years, but the demand is very large. Nowadays, raw materials are basically imported, making mahogany furniture a scarce resource. Redwood also carries national culture and has a certain collection value. The common people are now living well, hoping to make some investment, but the more expensive the more expensive, the more expensive and the more speculative, driven by the interests, do not rule out some merchants to make the tricks of shoddy and stealing.

An industry insider who asked not to be named revealed that many merchants do not write the exclusive scientific name of wood when they sell, just write the common name, the black is written on the sandalwood, the bright color is on the huanghuali, this kind of stealing concept The phenomenon is not uncommon.

Mr. Sun, a Beijing citizen who also likes mahogany furniture, told reporters that he only had some small mahogany ornaments and they all bought them from acquaintances. "The mahogany market is chaotic, I dare not easily go to the market to buy, because the label of mahogany furniture on the market is unclear. The merchant said that it is Hainan huanghuali, but the expert looks at the Vietnamese huanghuali, who dares to buy it?"

The new rules are difficult to implement.

The reporter learned that in order to curb the mahogany furniture market, the new standard of mahogany furniture, "General Technical Conditions for Mahogany Furniture" (industry referred to as "new national standard"), was implemented on February 1 this year. The mahogany furniture products shall have product assurance documents, including product instruction manuals, product quality express cards, and product certification certificates, commonly known as “one book, one card and one card”. Among them, the product quality express card content shall be clearly indicated as the classification, name, model, specification and materials of the product, and it is called the “ID card” of mahogany furniture.

The introduction of the "new national standard" of mahogany furniture is precisely to regulate the mahogany furniture market and better protect the legitimate rights and interests of consumers. Zhou Jingnan, deputy research librarian of the National Palace Museum in Beijing, said in the real-name Weibo that after the introduction of the “new national standard” of the mahogany, the original five categories and eight categories of three or three standards have increased several times, and the cost of purchasing new mahogany furniture will be reduced. It is a good thing for consumers.

However, it has been more than two months since the implementation of the “New National Standard”. When the reporter interviewed the mahogany furniture market in Beijing, the “new national standard” was not well implemented. There are still a large number of “new national standards” in the Beijing market. "Products with unknown "identity" make consumers confused.

Recently, the reporter visited a number of mahogany furniture sales venues such as the Red Pavilion and the National Pavilion in Beijing. Many merchants did not have a product quality express card. In the mahogany shop of Hongxing Meikailong International Furniture Building Square in Beijing West Fourth Ring Road, there is no corresponding product certificate, and some even have product labels. Customers should purchase materials and price information one by one. The price of mahogany furniture displayed in the furniture information exhibition hall ranges from tens of thousands of yuan, more than 100,000 yuan to several hundred thousand yuan. Some merchants have claimed that the price has been 50% off, and some merchants say that they are not bargaining.

Market needs to be supervised

Jiang Xiaomei and other interviewed experts said that the easiest way to ensure their own interests and consumers who don’t know much about Redwood is to go to a prestigious and well-respected furniture store; Brands, in addition to the "one book, one card, one card" at the time of purchase, must be written in the supplementary terms of the format contract.

Pan Haiying, head of a mahogany furniture store in Beijing, said that the card content of the “Product Quality Express Card” is divided into two parts. The first part includes the company logo, the name of the express card, and the number of the express card. The second part covers all the quality information of the product. Such as product implementation standards, product classification, product model, product specifications, etc. “When you look at the express card, consumers can basically know what they are.”

“Consumers have the right to know about the goods they purchase, and the operators of the goods are also obliged to provide consumers with real information about the goods or services. If there is fraud in the consumption of mahogany furniture, consumers have the right to demand double compensation. "Beijing Guangsheng Law Firm lawyer Tie Jun said.

Wang Xiulin, senior consultant of the Traditional Furniture Committee of China Furniture Association, said that the new national standard of mahogany furniture has positive significance for the development of the industry, but it has not yet been implemented. The relevant departments should organize professional teams to strictly supervise, investigate and deal with irregular behaviors, and create good for consumers. The consumption environment.