According to the latest data released by Tencent QQ officially, QQ's AR game torch relay has been on the line since then, and more than 100 million people have become QQ torchbearers. These torchbearers have covered 366 cities and 157 countries and regions in China, including the United States, Singapore, and South Korea. The QQ AR torch relay exceeded the number of 62 million people participating in the QQ virtual torch relay in 2008, setting a historical record.
AR Torch Relay | Image Source: QQ
Unlike the torch relay that QQ introduced on the PC side during the 2008 Olympics, the virtual torch relay is mainly on the mobile side, and for the first time introduced AR technology into the social field. Users only need to open the phone QQ, select "sweep" in the upper right corner, select "QQ-AR", you can find the QQ torchbearer around you, face-to-face scanning of the RS identification of the QQ torchbearer. After the end of an AR animation, the user can complete a torch relay. The QQ torch relay will end on August 21, before the user can carry out the torch relay.
There are 6 stations in the QQ Torch Relay, namely Athens, Beijing, Seoul, Sydney, Paris, and Rio. Each city corresponds to an AR identification map and an AR animation. After the user receives the fire, the default is in Athens. The more passes, the more AR animations can be unlocked.
AR Torch Relay | Image Source: QQ
QQ used AR games for torch relay, which accelerated the popularity of AR technology in China on the one hand, and showed that QQ began to layout AR+ social on the other hand. With the close cooperation of QQ in the future with real estate, e-commerce and other industries, this gives QQ an imaginative space for users to provide three-dimensional, vivid and more visual services.
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