The new retail model is hot, why is Wal-Mart's unmanned cash register facing closure?

The same is the new retail model of unmanned self-service cash register, why is Wal-Mart's application cold? And the rival Amazon unmanned store is opening more and more?

Walmart unmanned cashier shopping experience

1. Different self-service smart cash register application scenarios

Amazon's positioning is a small unmanned store, similar to a grocery store. Customers can enter the store by "brushing their faces" or scanning two-dimensional codes. Artificial intelligence recognizes the goods that customers take on the shelves and can be automatically deducted. The entire process will not allow customers to have too many complicated operations.

Wal-Mart ’s positioning is a large unmanned supermarket. Customers buy their own products like they usually go to the supermarket. However, when customers buy more types or quantities, they have to use the Wal-Mart self-checkout app-Scan & Go. Pay by scanning the phone piece by piece, this will make customers feel that it is better to line up in the cashier channel, and then let the cashier serve for themselves.

Scan & Go payment steps

2. Different customer payment experience

Customers in Amazon's unmanned stores are more like convenience stores or unmanned self-service vending machines. Their payment behavior is simple, supporting multiple mobile payment methods such as WeChat and Alipay. It can be called fast-moving mobile payment; while Wal-Mart's APP needs to scan Re-confirm the quantity of goods, and then choose the type of payment method. There are few types of payment methods, which are not compatible with Alipay payment, so that the customer is complicated and impersonal during the entire purchase process, so that the participation is getting lower and lower.

Walmart's unmanned cash register only supports WeChat payment

From the perspective of Wal-Mart's unmanned self-service cash register model, it is not difficult to find that relying on software alone to realize the entire process of new retail is extremely low. Therefore, the combination of intelligent hardware and software is the trend of landing new retail.

It is not difficult to find that the Tmall smart store is also a combination of commercial intelligent hardware and software. The store uses the Tambo Smart Cash Register 5.0 series Android cash register TPS650 to arrange the unmanned self-service smart cash register area, combined with 3D / AR technology to enhance customer presence In-store shopping experience. In addition, more unmanned stores have chosen the application of smart cash register 5.0 + face-to-face payment, which is to add a biometric binocular camera to the guest screen of the TPS650 dual-screen cash register to accurately capture biometrics, thereby achieving face recognition Or pay by face, which is also very close to Ali ’s new non-sensing payment. Customers only need to recognize their faces when entering the store. After purchasing, they can pay by face and leave the store. It is very simple.

Tmall Smart Store uses Tianbo smart cash register machine

Tianbo Smart Cash Register TPS650 supports multiple payment methods

With the development of smart technology and Internet artificial intelligence big data, new retail games are becoming more and more diverse, and in the continuous optimization and progress, we expect smart technology to bring us a smarter and more convenient beautiful life.

Tag: New Retail | Walmart | Unmanned Cashier | Checkout App Scan & Go | Amazon Unmanned Store | Face Payment | Customer Experience | Smart Store | Smart Cash Register 5.0 | Android Cash Register TPS650 | Dual Screen Cash Register | Face Recognition | Pay face payment | Intelligent technology 丨 Cash register machine 丨 Tianbo intelligent cash register