Exploring the major misunderstandings of Shenzhen POS machine joining agents

According to relevant industry reports, Shenzhen POS machine agent business has more and more misunderstandings, then we will analyze the POS machine to join the agents of several major misunderstandings, what is the real test POS machine industry?

First, "there is no deposit fee (some called platform service fee or agency fee)," agents do not think that the investment is not small, then the risk is not small. In fact, this is a big mistake, because the money you make for the merchants has to go from the platform, this is the risk. When a merchant has a problem, he is looking for his own agent. The merchant’s money is not covered, which is the risk. Then, as a payment platform, when the agent makes a large-scale set of cash to cause the UnionPay idea, it is the third-party payment platform. In order to prevent the Union from checking itself, the formal payment platform is required to have a certain margin. To the greatest extent possible, your agents should not be over-fired. This means that the platform will receive a certain margin for long-term stability. (It is not necessarily a relationship. It does not mean that the security deposit will be stable for a long time. If you do not receive the deposit, you will take the money and run the road. Just tell you that the payment platform is reasonable and the deposit is guaranteed. The platform can generally be relatively stable.) The franchise fee is the main source of wages for the technicians and the later customer service personnel. If the platform is going to work for a long time, it is necessary for these people to serve. The upper level of the company will take away most of the lower layers. People rely on these franchise fees to eat.

Second, you have no advantage in this rate, a lot of platform 0.2 rate 15/20 cap. What I want to ask is, do you know what the rate is, not the rate of the payment platform, and the rate of UnionPay. Low rates can be brushed out, but not compliant. Many agents think that POS machines with low rates are good to sell. This is a fact. Because merchants don't understand, they only know that the fee for swiping cards is low, but I don't know if this may cause the machine to be sealed or the merchants to be frozen. If the merchant has a problem or is looking for an agent, so the agents can go and find a mcc table to see, don't say that the rate has no advantage.

Third, it is not stable recently, so take a look. The unstable situation in the industry is a fact, but one thing is that UnionPay, which is done in compliance, will not stop, and if it is not compliant, it will be stopped or not allowed to enter or not let the 0.38 rate cause any reaction, the market is vacant, this part A large part of the market will be occupied by compliant agents. This means that the industry instability caused by the UnionPay inventory is an opportunity. I can do what others can't do. This is the advantage of the agent. The rate of others is low but the merchant will be frozen. My rate is compliant but can be used with confidence. This is the advantage of the agent. Therefore, all agents should not look at it again. To understand the platform that they use, they feel that they can do it steadily and then grab the market. If they can't do it steadily, then change the platform to keep the existing market and be taken away.

Fourth, do not care about the payment of licenses. If you can do it without paying a license, then what is the use of it? First of all, the central bank's payment license can be used to show that the company is strong and that problems can be found. Regardless of whether the merchant agent wants to make money, the question of money should be careful. Don't just look for companies that don't pay the license to do the agent. If there is a problem, the person who ran you will go there. If you have a license, you can find someone. Secondly, UnionPay is now reorganizing the payment industry. It is only checking the set code. Who knows whether the entire industry will be eliminated, and the license will not be allowed. There is no suggestion to do platform erection. Who knows if the person who set up the platform has left the back door, and I personally feel that UnionPay may use this strict investigation to clear all these non-compliance out of the market. The platform is too risky. Big.

5. Don't want t+1, what about t+0? What I want to say is that don't do it when you don't understand what t+0 is all about. Agents and merchants think that it is safer to get the money in my card. However, in fact, the money to your card is paid by the payment platform. The money for the card is also cleared at UnionPay. After the settlement, the money will go directly to the company account of the payment platform. But one day the payment platform will not be paid, and the money spent on the card will still go to the payment company's account. And many brush black card fake cards are using t+0. In comparison, t+1 will be liquidated as long as the card is successfully activated, and the problem money can also be used to coordinate the money to your hands. Think about risk yourself by doing t+0.
In addition, all investments are risky. What agents need to do is to avoid risks to the greatest extent. In particular, the industry must make more money in the later stages. Don’t lose the big head for the small profits. trouble.

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